Design Implementation

December 2012 - June 2016 | Prophet Senior Designer

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With the launch of the new Ghibli, Maserati is rapidly expanding its presence in North America. They have used this as an opportunity to implement their global brand identity for dealership design. Prophet, along with Turner and Townsend, has adapted the international brand identity to overcome the unique challenges of the North American market. The result is a holistic design program that has been sucessfully implemented across the United States and Canada.

 

Over the course of this partnership, my role has grown to become the day-to-day project lead for the Prophet team. I have been personally involved in the schematic design of over 70 unique locations, as well as, the leader of in-person project kickoff presentations to local dealers and architects. The drawings on this page are a representative sample of the dealership design applied to multiple locations across the country. The photographs of the completed showrooms are courtesy of the client.

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